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IBM Cognos Business Intelligence Sales Mastery Test v2 Sample Questions:

1. Which capability of IBM Cognos BI is geared toward a consumer or casual user?

A) Business Insight
B) TM1 integration
C) Report Studio
D) Business Modeling

2. Which type of user will be most interested in the Dynamic Query Analyzer feature of IBM Cognos BI?

A) IT user
B) Business analyst
C) Executive
D) Business manager

3. What is a high-yield question when positioning IBM Cognos BI to the CIO of an organization?

A) Do your users trust the data that they have access to?
B) How do you handle information requests from the business?
C) How do you identify outliers in your business?
D) What happens when management is not able to get information they need quickly?

4. A prospect in HR is interested in the reporting capabilities of IBM Cognos BI, but in the past they have had trouble getting IT to pay attention to their needs.
What is the best way for the sales representative to respond to this concern?

A) The Cognos Workforce Performance solution is tailored to the specific needs of HR, without requiring IT to create these reports.
B) Cognos solutions are designed with the business user in mind, freeing up IT resources and promoting self-service.
C) Cognos was designed to take information from multiple applications and pull it together into a
single platform.
D) Cognos allows organizations to select the appropriate roles that match their user behaviors.

5. An organization is interested in developing their business intelligence strategies, but they are concerned that their managers are not computer-savvy enough to really take advantage.
What is the best way for the sales representative to respond?

A) The Cognos Workforce Performance solution is tailored to the specific needs of HR, without requiring IT to create these reports.
B) Cognos solutions are designed with the business user in mind, freeing up IT resources and promoting self service.
C) Cognos allows organizations to select the appropriate roles that match their user behaviors.
D) Cognos was designed to take information from multiple applications and pull it together into a single platform.

Solutions: