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Salesforce Loyalty Management Accredited Professional Sample Questions:

1. Cloud kicks wants to identify specific tier members to be used for a journey within Marketing Cloud. The company wants to encourage Loyalty Tier B customers to become Loyalty Tier A customers.
What objects must be synchronized into Marketing Cloud to achieve the segmentation for this audience.

A) Contact, Account, and Opportunity
B) Contact, Member Rewards Tier, and Loyalty Member Tier and Campaign
C) Voucher Definition, products, and Loyalty Member Tier
D) Contact Loyalty Program Member, and Loyalty Member Tier

2. A new promotion named "Summer Sales" within the Loyalty Program will introduce program members to the promotional campaign and send email communication to the qualified members via Marketing Cloud.
Which the customer Data Platform (CDP) package available, which two options will need to be performed within the org to achieve the required action with minimal configuration effort in mind?

A) Add the Segmented "Loyalty program members" to a new "Campaigns".
B) Create a new segment within CDP.
C) "Add Segments" within the "Promotion Segments" section of the "Summer Sales" Promotion
D) Create a custom report using "Salesforce reports".

3. The VP of Loyalty at Northern Trail outfitters (NTO) Retailers has decided to implement a Loyalty program to increase customer spending and improve customer lifetime value.
Which two features should be configured in Salesforce Loyalty Management?

A) Loyalty product Pricing
B) Member Rewards and Benefits
C) Loyalty Segments
D) Loyalty Tiers

4. A Consultant needs to configure the Loyalty tier groups for a Loyalty Program with the following specifications:
Qualifying period is reset once a year on the 31st of March.
The member-tier is not extended upon expiration.
Which two settings within the Loyalty tier groups configuration should the Consultant configure to meet the required specifications?

A) Extend Expiration = no extension
B) Tier-model = fixed
C) Extend Expiration = member enrollment anniversary
D) Tier-model = anniversary

5. A new segment in Customer Data Platform (CDP) will be used for sending notification emails to members with the following requirements: - The mail is sent on the first day of the month to the members that will have their membership expire at the end of the same month, starting from the 1st of April to 30th of June
- member's expiry-date are standardized to the last day of the month.
Which two configuration options below should be used for the new segment to fulfill this segmentation requirement?

A) In "Segment Property," set "Publish Schedule" to "24 hours" and the appropriate "Start Date" and "End Date
B) In "Segment Property", set "Publish Schedule" to "Don't Refresh".
C) In the Segmentation Rule, Use "LoyaltyProgramMember" as the Direct object, > Operator: "Next Number of days" = 30 for the "Membership Expiry Date" attribute.
D) In the Segmentation Rule, Use "LoyaltyProgramMember" as the Direct object, > Operator: "This Month" for the "Membership Expiry Date" attribute.

Solutions: